תחמשת ה-C של תמחור מספקים מסגרת מקיפה להחלטות תמחור אסטרטגיות. הם כוללים:
על ידי התחשבות בכל ההיבטים הללו, עסקים יכולים להבטיח שהתמחור שלהם תומך ברווחיות ומתיישר עם הדינמיקה של השוק וציפיות הלקוחות.
From Chapter 6:
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